Introduction The augment of the current exogenous crisis looming in the entire retail economy has been accompanied by a variety of unfavorable developments. With the continuous shifts in consumer needs and provincial regulations; the situation of the retail industry in India is predicted to be extremely volatile. In fact, it’s quite pertinent to state that…
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Amazon’s Current rank in the Fortune 500 list Tech companies are all set to control the infrastructure of the digital economy in the current and future era. Amazon that has catapulted to No. 2 position on the Fortune 500 list this year; have seen a remarkable jump to $281 billion revenue and 21% revenue growth in…
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Introduction The ban on Chinese apps has opened up a plethora of opportunity for India based businesses. PM Modi’s stated objective of a self-reliant country has sent Indians searching for Indian alternatives to the Chinese behemoths. As per a recent survey conducted by us, it was seen that78% of people in India have positive sentiments…
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Introduction Knowledgetics conducted a market study with over 1000 consumers spread across PAN India to understand Consumer Sentiments, Preferences and Shift in Habits while purchasing essential commodities during May – June 2020. The inferences are broadly captured under the following categories: 1.Ordering preferences of Consumers for essential food products 2.Prevention taken by Consumers during product…
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