Overview

Automakers across the globe are hit by coronavirus recession. Almost every country’s economy is in free fall and industries are shrinking at an unfathomed pace. Amidst such a slower recovery trend, Ford made a conscious decision to shift its gears with the aim of helping countries in the fight against COVID-19.

PROJECT APOLLO, the code name given by Ford is dedicated to support and protect healthcare workers fighting the current crisis that has taken the world into a full swing.

Ford Motor Company is seen as an exemplary example showcasing ‘with great legacy comes greater responsibility’. The 117-year-old automaker is trying to define collaboration and teamwork by coming together with various initiatives to make a real difference for people in need and for those on the front line of this crisis. Ford’s Project Apollo is one of them inspired by NASA’s Apollo 13 lunar mission.

Project Apollo is an amazing fleet of engineering through which Ford led the entire conceptualization to delivery model of its production of respirators, face masks, medical gowns, and collection kits for COVID-19 tests. The project came under various media headlines highlighting the power of innovative thinking by the great automaker. In the wake of the current recession, President Donald Trump cited the need to stay united and named Ford and its workers as ‘National Treasure’. He also praised their efforts to produce the much needed Powered Air Purifying Respirators (PAPRs) for medical workers across the US.

To know more about PAPR production, New Heat Tracker and the Vehicle support system launched by Ford, download detailed report from our recent reports section.