Introduction

Knowledgetics conducted a market study with over 1000 consumers spread across PAN India to understand Consumer Sentiments, Preferences and Shift in Habits while purchasing essential commodities during May – June 2020.

The inferences are broadly captured under the following categories:

1.Ordering preferences of Consumers for essential food products

2.Prevention taken by Consumers during product purchases and deliveries

3.Consumers habit pattern shifts

4.Consumers and the wheel of philanthrop